Integrated Fraud Prevention. Prevent Bots, Proxies, Fake Signups from destroying your campaigns. Choose from various Detection Strategies customized to each industry.
Advanced fraud prevention measures and provides affiliate tracking strategies essential for maintaining data integrity and protecting digital campaigns.
1. Affiliate Tracking and Fraud Prevention:
Integrates fraud detection into affiliate tracking systems to maintain reliable campaign data.
Identifies suspicious traffic patterns, fake conversions, and click anomalies to minimize losses from fraudulent affiliates.
2. Emulator and Bot Filtering:
Detects bots and emulators by analyzing user agents and browser behavior.
Leverages IP and user-agent data to block non-human traffic, ensuring authentic user interactions.
3. VPN and Proxy Detection:
Identifies traffic from VPNs, data centers, and residential proxies that could mask fraudulent users.
Uses IP intelligence to reject or flag high-risk traffic sources.
4. Duplicate User Detection:
Detects and eliminates duplicate accounts or interactions, reducing redundancy and inflated metrics.
Identifies patterns in device IDs, IPs, or user behavior to flag repeated fraud attempts.
1. Click Flooding:
Detects excessive clicks from single sources to identify fraudulent click farms or bot networks.
Implements thresholds to block traffic that exceeds acceptable activity levels.
2. Click Spam:
Monitors unusually long click-to-conversion times often linked to cookie stuffing.
Flags or rejects suspicious conversions to protect the validity of attribution.
3. Session Time Filtering:
Filters interactions based on unusually short session durations that indicate low user engagement.
Ensures that conversions are attributed to genuine, engaged users.
4. Device ID Verification:
Validates device IDs to reject clicks with malformed or incomplete identifiers.
Enhances the reliability of attribution and device-based targeting.
Real-Time Protection: The systems provide real-time fraud detection and prevention, reducing the chances of significant losses from malicious activities.
Data Integrity: Ensures that only valid, quality traffic contributes to metrics, protecting campaign ROI and trust with stakeholders.
Scalability: Flexible fraud detection that adapts to varying campaign sizes and complexity.
Comprehensive Coverage: Addresses multiple fraud vectors, from click spam to device anomalies, offering holistic protection.
These tools collectively safeguard digital campaigns by identifying and mitigating threats at every level, enabling more accurate tracking and reporting in affiliate marketing and broader digital advertising efforts.
